The businessman, who is an operator in the construction material market, paid mallet-wielding men to publicly destroy his second-hand Lamborghini Gallardo because he failed to get it to work properly.
The owner had several disputes with the auto company over maintenance issues after he claimed the engine was playing up, a month after he bought it.
The owner had reportedly taken the car to the dealer last November to have the engine malfunction fixed.
However, the garage failed to sort the problem and damaged the bumper and chassis in the process.
A crowd gathered to watch the luxury car being destroyed, which had been planned for World Consumer Rights Day.
Lamborghini is reportedly due to issue a statement regarding the incident.
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